WTF is Content Marketing?
Content Marketing, Digital Marketing Robin Anderson Content Marketing, Digital Marketing Robin Anderson

WTF is Content Marketing?

Someone recently asked me: how do I grow organically online without annoying the sh%$ out of my friends? The short answer is:: your social media is not for them, it’s for you, your goals, and your self-expression. The long answer is:: if you want to grow on social media, what you post has kinda gotta be for them. The way toward that is through content marketing. Let me knit you a picture…starting with my rather difficult second pregnancy.

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How to "find time" i.e. GET MORE DONE on social media in 10 steps a day
Social Media Strategy Robin Anderson Social Media Strategy Robin Anderson

How to "find time" i.e. GET MORE DONE on social media in 10 steps a day

I’m going to cut through the marketing bull#*$ and deliver you some hard truths. This is not going to be some gimmicky checklist of top-level vagueness. If you’d rather keep on with what you know, or have someone else do it for you, you can stop here. If you’re here to understand why your social media efforts don’t work, and learn from a teacher worth their salt (hi), read on.

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Here’s what you’re getting wrong about your social media strategy: how to ACTUALLY improve engagement
Social Media Strategy, Engagement Robin Anderson Social Media Strategy, Engagement Robin Anderson

Here’s what you’re getting wrong about your social media strategy: how to ACTUALLY improve engagement

I’m going to cut through the marketing bull#*$ and deliver you some hard truths. This is not going to be some gimmicky checklist of top-level vagueness. If you’d rather keep on with what you know, or have someone else do it for you, you can stop here. If you’re here to understand why your social media efforts don’t work, and learn from a teacher worth their salt (hi), read on.

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